Which of the following Social media platform has unveiled a 'Preventive Health' tool on 09/10/2019 that connects people to health resources and sends check-up reminders?

1. A

   Facebook

2. B

   LinkedIn

3. C

   YouTube

4. D

   Twitter

Appeared in: NCL (MP) Nursing Officer - 2020

Explanation

• Facebook launched the "Preventive Health" tool in the US in October 2019.
• The tool's purpose is to connect users with health resources from credible organizations and provide personalized reminders for preventive check-ups.
• It covers screenings for conditions like cancer and heart disease, as well as reminders for seasonal vaccines like the flu shot.
• This initiative was part of Facebook's effort to leverage its platform for positive social impact in public health.

Why Other Options Were Wrong

• Option B: LinkedIn is a professional networking site designed for career development, business connections, and industry news.
• Option C: YouTube is a video-sharing platform. While it hosts a vast library of health-related educational videos, it does not have a native, personalized tool for sending preventive health reminders.
• Option D: Twitter (now X) is a microblogging and social networking service for real-time news and short updates. Public health agencies use it for announcements, but it lacks a specific, integrated tool for personalized preventive care reminders.

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Clinical Relevance

• Nursing practice connection: This is primarily an exam-oriented knowledge point with limited direct bedside application, so retain Digital health initiatives by social media platforms as background academic context rather than a clinical decision trigger.
• Nurses can encourage tech-savvy patients to use reliable digital tools like this to take an active role in their preventive health, improving adherence to screening schedules.
• These platforms can help combat misinformation by directing users to information from credible sources like the CDC and American Heart Association.
• What if a patient is hesitant to use a social media tool for health reminders due to privacy concerns? The nurse should validate their concerns and suggest alternative methods, such as setting up calendar alerts on the patient's phone, providing printed schedules, or using the clinic's own reminder system.

How to Approach the Question

• This is a factual recall question based on general knowledge and current events in technology and health.
• First, identify the key components of the question: the specific tool ('Preventive Health'), its function (reminders, resources), and the launch date (09/10/2019).
• Next, consider the primary purpose of each social media platform listed in the options.
• Evaluate which platform's business model and user base would be most aligned with launching a broad, consumer-focused personal health feature.
• Facebook, with its focus on personal life events and a massive global user base, is the most logical candidate for a tool that sends personalized health reminders, compared to the professional focus of LinkedIn, the video focus of YouTube, or the real-time news focus of Twitter.

Concept Tested & Keywords

• Concept Tested: Digital health initiatives by social media platforms.
• Stem keywords: Social media platform, Preventive Health tool, 09/10/2019, health resources, check-up reminders
• Lead-in keywords: Which

Question ID

QFSwzriZMLiCf6PWolKyGU

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Reference Book

E6 Robert Boland, Marcia L. Verduin - Kaplan and Sadock's Comprehensive Text of Psychiatry-Wolters Kluwer Health (2024) (pp 1-16525 of 16525) pp. 8760-8762, 8759-8761